STEP 1
FIRST-PARTY DATA COLLECTION
We collect your data to identify the demographics, behavioral traits and the other attributes of your target customers.
STEP 2
THIRD-PARTY DATA INTEGRATION
Blend the first-party data collected with an exhaustive database of third-party data to create a master pool of prospects.
STEP 3
MASTER DATA SEGMENTATION
Fuse first- and third-party data, covering all available variables such as demographics, education, financial info, etc.
STEP 4
PREDICTIVE ANALYTICS
Analyze and find out all the attributes, those are vital to guide the prospect through to the end of the conversion funnel.
STEP 5
LEAD IDENTIFICATION
Take out all the look-alike customers from the database to create customized contact lists for different campaigns.
STEP 6
CAMPAIGN MANAGEMENT
Run targeted SMS and email marketing campaigns for your products or services, based on the outcome of the last step.